About Coach Samantha "Sammi" Woods

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Sammi Woods joined Champion Mindset Group as an independent associate (non-employee) Mental Performance Coach in 2026. Her approach is shaped by five seasons of collegiate soccer and an academic foundation in sport psychology.

 

Sammi first discovered the power of sport psychology through her own athletic career and quickly recognized the impact it could have on performance, well-being, and personal growth. Having experienced the demands of athletics firsthand, she understands that an athlete's competitive career does not last forever. She believes every athlete deserves the tools and mental skills to make the most of their time in sport while preparing for success beyond it. Her goal as a Mental Performance Coach is to help athletes reach their peak potential, enjoy a fulfilling athletic career, and leave sport with confidence and skills they can carry into the next chapter of their lives.

 

At the center of Sammi's philosophy is confidence. She believes it serves as the foundation upon which resilience, focus, and consistency is built. From there, she helps both athletes and teams develop mental skills through techniques such as self-talk, pre-performance routines, reset cues, cognitive restructuring, and self-awareness. Drawing from both her academic training and firsthand experience as an athlete, Sammi takes a multidimensional approach to mental performance, bridging theory and practice to deliver individualized support that resonates with athletes.

 

Sammi earned her Bachelor's degree in Psychology from the University of Michigan and her Master's degree in Sport Psychology and Motor Behavior from the University of Tennessee. During her collegiate career, she competed in women's soccer at both the University of Michigan and the University of Tennessee.

 

Coach Sammi is available for both in-person and virtual appointments.

Phone: 313-300-2570
Email: sammi@champmindset.com
Instagram: @sw__consulting